Newest Additions
On this page you will find the newest additions to our inventory. Some are brand new to the fishing world. Others are simply the latest offerings we have brought in. Continue to check back as more items will continue to be added.
Adam's Custom Lures Carnage Crankbait
The Carnage was built to not only bring carnage to the end of you line, but also handle it when the ..
$24.99
MTO Tool Tether
The perfect tether to secure to most any boat tool. This will help secure your investment from those..
$2.99
Fish Bumper Tri-Fold Muskie Bumper
Engineered for serious anglers who demand durability and precision, the Tri-Fold Bump Board brings a..
$169.99
Beaver's Baits Micro Beaver
The Baby Beaver Micro is a smaller version of the truly revolutionary original bait that has multipl..
$29.99
Blade Stickers
We initially brought these blade stickers in as an optional add on when purchasing a Bondy Bait. We ..
$0.50
Boss Shad Hybrid - 8" Small
True to its name, the Boss Shad Hybrid combines the action of a swimbait with the dynamic tail ..
$29.99
Boss Shad Hybrid - 10" Medium
True to its name, the Boss Shad Hybrid combines the action of a swimbait with the dynamic tail ..
$34.99
Boss Shad Hybrid - 11" Large
True to its name, the Boss Shad Hybrid combines the action of a swimbait with the dynamic tail ..
$39.99
Boss Shad Hybrid Spinner Attachment
Interchange or replace spinner attachments for the Boss Shad Hybrid. All that you'll need is a split..
$5.99
Musky Mayhem Mini Hurricane
Just like its big brother the new Mini Hurricane has an overload of blades. 3 on the arm and 2 above..
$41.59
Chaos Tackle Posseidon 10 - 2025 Show Custom
Chaos Tackle's Posseidon has been designed to the perfect length, precise weight, and balance to swi..
$24.99
Livingston Lures Kamakaze
The Livingston Lures Kamakaze is the king of musky chatterbaits. This precision built musky chatter ..
$24.99
Sufix 832 - 65 lb/300 yds
•Featuring GORE® Performance Fiber•R8 Precision Braiding Technology•Constructed With Dyneema® Fibers..
$36.99
Mepps Double Blade Musky Flashabou
Musky fisherman know Mepps® makes quality and proven fish catching lures. The Mepps® double Blade Mu..
$20.99
Mepps Giant Killer
The Mepps Giant Killer is an extremely versatile big-game lure that is effective in both fresh and s..
$16.99
Mepps Giant Killer Tandem
The Mepps Giant Killer Tandem is an extremely versatile big-game lure that is effective in both fres..
$20.99
Mepps Magnum Musky Killer
Mepps Magnum Musky Killers are packed with all the features musky and trophy pike fishermen look for..
$17.99
Mouldy's Lil' Hawg Wobbler
Already a legend! Many professional fishermen claim this to be the best surface lure ever to come al..
$18.99
Mouldy's Magnum Hawg Wobbler
Already a legend! Many professional fishermen claim this to be the best surface lure ever to come al..
$32.99
Ruff Tackle Heavy Bent Dog
Two willow leaf blades, with the smaller one being a hammered crescent bend. This creates an ..
$18.99
Musky Addicts Barn Burner 7/6C
An inline bucktail built to be rowdy and versatile. This is a jointed bucktail with staggered blades..
$19.99
Musky Addicts Flamethrower 888
The next evolution in blade baits from Musky Addicts. The flamethrower puts out a new and wild vibra..
$28.99
Musky Addicts Flamethrower 988
The next evolution in blade baits from Musky Addicts. The Flamethrower puts out a new and wild vibra..
$33.99
Ruff Tackle Heavy Triple Dog Dare
Three rotating graduated willow blades. .062 wire.The middle blade kicks in and out to change the wa..
$19.99
Boss Shad Lures - 4.5" Boss Shad
If you’re looking for high quality Muskie plugs, you're in the right place. At Boss Shad, we will gi..
$39.99
Naze Baits Tin Head High Alert
The Tin Head High Alert builds on the trusted foundation of the original Tin Head, dialing up the di..
$31.99
Phantom Lures (Todd Cleveland Painted) - 6" Viper
Todd Cleveland was the founder of Phantom Lures back in the mid 1990s. Todd sadly passed away in Jun..
$24.99
Phantom Lures (Todd Cleveland Painted) - 6" Viper Softail
Todd Cleveland was the founder of Phantom Lures back in the mid 1990s. Todd sadly passed away in Jun..
$24.99
Phantom Lures (Todd Cleveland Painted) - 8" Viper
Todd Cleveland was the founder of Phantom Lures back in the mid 1990s. Todd sadly passed away in Jun..
$24.99
Phantom Lures (Todd Cleveland Painted) - 8" Viper Softail
Todd Cleveland was the founder of Phantom Lures back in the mid 1990s. Todd sadly passed away in Jun..
$24.99
Phantom Lures Renegade Bullfrog
The Renegade Bullfrog from Phantom Lures is made from durable ABS plastic and has rattles. It is ide..
$22.99
Smity Bait Hook Sharpener
The original Smity hook sharpener. All files have wooden handles.Flat File original sharpeners are 1..
$12.99
VMC O'Shaughnessy 9626BN - 10 Pack
This VMC® traditional O'Shaughnessy 4x strong treble hook is forged from the finest high-carbon stee..
$5.99
Savage Gear Sucker Prop
Introducing the Savage Sucker Prop Musky Lure, designed for maximum surface action and explosive str..
$31.99
Grandma Lures - 4.5" Grandma Classic
Designed by "Jake" Satonica in 1960, the Grandma Lure has excelled as one of the most productive fis..
$8.99
Musky Mayhem Single Girl Flash
The New SGF (Single Girl Flash) is a small single bladed non-bucktail that packs a punch. With a sle..
$20.49
Kramer Bros Tackle - Kramer Crank 875
Introducing the Kramer Crank 875.Designed for big reactions and bigger bites, this lure combines sub..
$39.99
Muskie Train Wake Shad
The Wake Shad from Muskie Train is a shallow running bait that provides a big thump and wide wobble...
$34.99
Sledgehammer Lures Big Pop
The Big Pop was designed for ease of use. The bait sits with the nose just above the water line. The..
$23.99
Musky Innovations Shallow Invaders - 2025 Show Customs
The Shallow Invader runs 2-4 feet and is a lethal twitch bait. This "hybrid" lure combines a hard pl..
$25.99
Slammer Tackle 9" Shallow Minnow
The Slammer Tackle 9" Shallow Minnow has a super wide wobble and head shake. It runs shallower than ..
$21.99
Sledgehammer Lures 11" Depth Hammer
When you’re targeting true predators, you need a bait that can take abuse and keep hunting. The 11" ..
$25.99
Supernatural Big Baits 12" Jointed Headlock
One time custom batch. Limited quantities. Once they're gone, they're gone! 12", 7.8 oz...
$149.99
Suick Nitewalker
The Suick Nitewalker is a revolutionary topwater bait was designed by Northwoods fishing guide,..
$30.99
Suick Cisco Kid Topper 700 Series
Suick's Cisco Kid Topper: One of the most celebrated topwater baits of all time past down from gener..
$17.99 $22.99
Kalin's 6" Mogambo Grubs - 1 Pack
Here's a plastic tail that's great to use as a trailer for bucktails, spinnerbaits, or any of your "..
$1.00
Kalin's 6" Mogambo Grubs - 100 Pack
Here's a plastic tail that's great to use as a trailer for bucktails, spinnerbaits, or any of your "..
$69.99
Livingston Lures Kraken Replacement Curly Tail - 2 Pack
Livingston Lures Kraken curly tail replacement tails. No glue required. Now you can make your Kraken..
$10.99
Livingston Lures Kraken Replacement Paddle Tail - 2 Pack
Livingston Lures Kraken paddle tail replacement tails. No glue required. Now you can make your Krake..
$10.99
Livingston Lures Magnus
The Magnus is the ultimate swimbait for trophy muskies and pike. Magnus features a hard head s..
$32.99
Livingston Lures Magnus - Replacement Tail
Replacement trails for the Livingston Magnus come in two sizes. Choose the 7" size to replace the st..
$11.99
Llungen Lures $ Maker
The first soft plastic bait from the Llungen Lures lineup, the $ Maker, was designed to get bites no..
$31.99
Musky Innovations Regular Swimmin' Dawgs - 2025 Show Customs
Paddle tail designed for maximum thump and vibrationDesigned by professional guide and swimbait guru..
$27.99
Musky Innovations Regular Shallow Swimmin' Dawgs - 2025 Show Customs
With a rounder body style and a different line tie placement, this one has the same great action as ..
$27.99
Musky Innovations Magnum Shallow Swimmin' Dawgs - 2025 Show Customs
The new Magnum Shallow Swimmin' Dawg is designed to run shallow, about 1-2 feet. With the rod tip up..
$32.99
Musky Innovations Magnum Swimmin' Dawgs - 2025 Show Customs
Paddle tail designed for maximum thump and vibrationDesigned by professional guide and swimbait guru..
$32.99
Musky Innovations Rippin' Dawg
The Rippin’ Dawg is a versatile soft plastic shad shaped lure with a thumping spinner for a tail.&nb..
$25.99
Musky Innovations Shallow Regular Bulldawg - 2025 Show Customs
The Shallow Bull Dawg goes where no Bull Dawg has gone before. Use this bait as ..
$27.99
Musky Innovations Shallow Magnum Bulldawg - 2025 Show Customs
The Shallow Bull Dawg goes where no Bull Dawg has gone before. Use this bait as ..
$29.99
Musky Innovations Regular Pro Dawg - 2025 Show Customs
* Perfect weight and lead placement help the bait run deeper* More "hop" on the jerk and pause* No t..
$28.99
Musky Innovations Magnum Pro Dawg - 2025 Show Customs
* Perfect weight and lead placement help the bait run deeper* More "hop" on the jerk and pause* No t..
$31.99
Zilla Custom Baits MegFry
Introducing the MegFry from Zilla Custom Baits – Premium Cedar Twitch/Crankbait with AttitudeBuilt f..
$69.99
Zilla Custom Baits Mini ZKO
Mini ZKO – Dive, Rise, and Knock 'Em OutHandcrafted from cedar and loaded with attitude, the Mini ZK..
$89.99
Zilla Custom Baits 8" ZKO
8" ZKO – Muscle-Built Dive & Rise PerformerWhen you're ready to up the profile without sacrifici..
$94.99
Berkley PowerBait® 4" Chigger Craw
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent ov..
$3.99 $6.99
Berkley PowerBait® MaxScent Chigger Craw
The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way n..
$4.99 $9.99
Berkley Slobberknocker - 3/8 oz
Built to outperform any other bladed jig, the Berkley Slobberknocker combines innovative design and ..
$5.99 $10.99
Berkley Slobberknocker - 1/2 oz
Built to outperform any other bladed jig, the Berkley Slobberknocker combines innovative design and ..
$5.99 $10.99
Bill Lewis Rat-L-Trap - 1/2 oz
Many will argue that the Rat-L-Trap is one of the best lures ever made. In fact, Outdoor Life magazi..
$6.29 $7.99
Rapala #7 Jointed Shad Rap
Wide swimming jointed action with a loud rhythmic rattle mimics and exaggerates the action of a woun..
$5.99 $8.99
Rapala Down Deep Husky Jerk #12
Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when tr..
$4.99 $8.99
Rapala Down Deep Husky Jerk #14
Thanks to its oversized deep diving lip, the Down Deep Husky Jerk® reaches depths of 20 feet when tr..
$5.99 $9.99
Rapala #7 Rippin' Rap
The Rippin' Rap features a lipless, deep belly profile designed to crank, swim and rip. With its ski..
$7.49
Spro Power Swivels
The POWER SWIVEL is a reliable and powerful choice for your fishing needs. Made with a stainless ste..
$3.79
Featured
Zilla Custom Baits MegFry
$69.99
