Berkley
Berkley PowerBait® 8" CullShad
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the ..
$11.99 $14.99
Weekly Bestsellers
Musky Innovations Spring Swimmin' Dawg
Paddle tail designed for maximum thump and vibration Forward front hook design allows head hunting fish or fish that grab it on the fall to be hoooked successfully Can be used on a straight retrieve or with a pull/pause retrieve F...
$23.99
Berkley PowerBait® 8" CullShad
Cull up with the Berkley PowerBait® CullShad. Taking shallow water swim-baiting to a new level, the CullShad combines big profile drawing power with proprietary Honey Comb Technology for next-level action and durability. Additionally the smart weight...
$11.99 $14.99
Bandit Lures Walleye Deep
The Bandit Deep Walleye crankbait will troll down to 27 feet and is a great lure for exploring deeper water. Walleye and other predator fish love this slender minnow crankbait. The round lip makes it dive quick and true every time.4 3/4", 5/8 oz ..
$6.99 $7.99
Musky Innovations Regular Shallow Swimmin' Dawgs
With a rounder body style and a different line tie placement, this one has the same great action as the standard Regular Swimmin' Dawg but will ride higher in the water column. 8", 3.5 oz. ..
$26.99
Lake X Lures Fat Bastard
The Fat Bastard is the most popular of all of the Lake X topwaters. It has the same loud pop as the Dr. Evil with a slightly larger profile. It's a solid plastic bait with thru wire construction.8" (4.5" body length), 2.9 oz.Eye color may vary f...
$35.99
Berkley Finisher 5
Purpose-Built for Forward Facing Sonar - The Finisher hits on all the fast dropping, hard gliding and fish provoking actions of glide baits plus ups the anti to give the angler the control to react to the fish, test its mood and produce a strike with...
$5.99 $10.99
Musky Innovations Regular Bulldawg
The Bull Dawg is a 100% soft plastic lure. It is balanced with a jig head so it swims down at a 45º angle on the fall and swims horizontal on the retrieve. The Bull Dawg can be used as a crankbait, jerkbait or a jig. It is one of the m...
$24.99
Tuff Shad Lures - 5" Tuff Shad
It thumps, it rattles, it trolls to 9 MPH!! The new hollow bodied plastic 5" Tuff Shad is the most durable Tuff Shad yet, with the same great action as the wood baits! Many people are saying it's the best Tuff Shad ever made! These numbers ar...
$26.99
VMC O'Shaughnessy 9617BZ - 10 Pack
This VMC® traditional O'Shaughnessy treble is forged from the finest high-carbon steel. Hi Carbon SteelCut PointBronze Finish ..
$4.49
Zilla Custom Baits MegFry
Introducing the MegFry from Zilla Custom Baits – Premium Cedar Twitch/Crankbait with AttitudeBuilt for serious musky hunters, the MegFry delivers handcrafted performance with a personality all its own. Precision-carved from cedar and outfitted with a...
$69.99
