Master Braid is the most consistently performing super braid, ideal for a wide variety of freshwater and saltwater applications. Without needing a break-in period Master Braid stays true, maintaining its strength, low stretch, body, color and handling. Cast after cast, drop after drop.
Interchange or replace spinner attachments for the Boss Shad Hybrid. All that you'll need is a split ring pliers.Note that the wire on for the small size is slightly shorter, so you'll want to select the size 4 blade for the Small. The Medium and Lar...
Introducing the Kramer Crank 875.Designed for big reactions and bigger bites, this lure combines subtle finesse with chaotic action to provoke even the most stubborn predators. With a slow rise and nose-down posture, it mimics a wounded baitfish risi...
Designed by "Jake" Satonica in 1960, the Grandma Lure has excelled as one of the most productive fish catching lures on the market. The unique action of this lure has been proven over and over again.With a body made of high impact plastic, and a lip ...
8" ZKO – Muscle-Built Dive & Rise PerformerWhen you're ready to up the profile without sacrificing control, the 8" ZKO brings the heat. Handcrafted from cedar and tuned for precision, this mid-sized beast delivers classic dive-and-rise action wit...
The Deep Threat is a very simple to use, yet highly effective way to add extra weight to a Medussa and many other lures. These weights will allow you to work your baits deeper and stay in the strike zone longer while fishing over deep structure...
The Grandma Lure is designed for casting or trolling and is excellent for twitching.Designed by "Jake" Satonica in 1960, the Grandma Lure has excelled as one of the most productive fish catching lures on the market. The unique action of this lure has...
The Classic Grandma Lure is designed for casting or trolling and is excellent for twitching.Designed by "Jake" Satonica in 1960, the Grandma Lure has excelled as one of the most productive fish catching lures on the market. The unique action of this ...